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The world is filled with creativity. New companies are being created daily that offer quality, value and service to the global market. It’s not easy to carve out a niche and develop products that are unique as well as functional. After more than ten years Nixon is still moving forward creating new watch designs that fill a need for active consumers. Nixon focuses on the little things when it comes to watch design and details. Nixon design watches to be worn in water; a lot of water. Some models are water resistant down to 300 meters and have other features like a hardened full view mineral crystal, stainless steel cases and rotating bezels. The internal movement of Nixon watches can be 2, 3 or 6 hand Japanese Quartz and some models have custom talking alarm voices like Tony Hawk, Saxon Boucher as well as other celebrities. Some models have 3 hand Swiss movements with an easy to read tide sub dial. Nixon band materials vary from custom stainless steel to distressed leather. An Injected polyurethane band with a patented locking looper is a popular feature on the 51-30 PU model. Other models have double locking clasps or a stainless steel single tongue buckle.