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Route One are happy to announce that we will be stocking the Girl and Chocolate (PRODUCT) RED decks.
(PRODUCT) RED is a charity set up by U2 frontman Bono that works with a number of brand partners to produce specific products, where a portion of the profit from sales will go to the Global Fund to help those living with HIV/AIDS.
The Girl and Chocolate decks are designed specifically for PRODUCT (RED) to help contribute towards creating an AIDS Free Generation by 2015. The contribution generated from each deck can provide support for more than 17 weeks of HIV medicine that will help prevent the transmission of the disease from a pregnant mother to her child.
We are stocking the limited edition Girl and Chocolate PRODUCT (RED) Elijah Berle decks and tshirts designed by artist, and former Art Dump member, Michael Leon.
The extremely limited tshirts and decks are available online to pre-order now or you can head to one of our stores from tomorrow to pick one up! All profits go to Product (RED).
To find out more about Product (RED), visit their website and watch the video below.
