Patagonia
Founded by determined rock climber Yvon Chouinard in Southern California in 1973, Patagonia started life as a response to inadequate climbing equip...
Founded by determined rock climber Yvon Chouinard in Southern California in 1973, Patagonia started life as a response to inadequate climbing equipment, quickly transcending from hand crafted gear into the outdoor clothing figurehead it is today. Despite all the unexpected success, Patagonia stays true to its roots with all non-reinvested profits going back to dedicated charities, striving to offer the most environmentally conscious clothing possible and steering the bloated retail industry towards sustainability.
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