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Waste has a huge impact on our natural environment. By recycling old products into new fabrics, we can reduce landfill waste and keep the same materials in circulation, so that more don’t need to be produced. In a world with finite resources and limited space, moving toward a circular system which sees the products of today become the resources of tomorrow, is vital for ensuring our sustainable future.
Organic Cotton is grown using methods and materials that have a low environmental impact. Organic farming replenishes and maintains soil fertility, reduces the use of toxic and persistent chemicals, increases water conservation, and improves agricultural biodiversity. It also helps to mitigate climate change by increasing the soil’s ability to hold CO2. Cotton is one of the most widely grown crops. However, conventionally it is also one of the most chemical-intensive and environmentally destructive crops. Organic cotton offers a solution. By buying organic, you can help to support healthy ecosystems, soil and farmers.
Route One actively participates in a tree planting initiative aimed at lessening its environmental footprint. This scheme means that when you buy any of these products, a percentage of the price goes towards tree planting projects dedicated reduce the effects of climate change. Reforestation plays a crucial role in addressing climate change by absorbing carbon dioxide from the air, promoting biodiversity in ecosystems, and enhancing soil fertility and water retention.
This deck is proudly associated with the Regrowth initiative, a program dedicated to compensating for the wood utilized in its creation. For each tree harvested to craft these skateboards, the manufacturer commits to planting three new trees through The National Forest Foundation (NFF), a nonprofit organization dedicated to the extensive restoration of American forests. These newly established woodlands not only boosts biodiversity but also actively combat climate change by absorbing carbon dioxide.
At Route One, we're proud to offer a range of vegan-friendly products such as Cariuma and Etnies because, we believe in the positive impact they have on our planet. Choosing vegan-friendly clothing means opting for materials and manufacturing processes that do not harm animals or the environment. By avoiding animal-derived materials like leather and wool, we reduce the demand for resource-intensive farming practices, which can lead to deforestation, habitat destruction, and excessive water usage. Moreover, vegan products often utilize sustainable and innovative materials such as organic cotton, bamboo, and recycled fibres, contributing to reduced carbon footprints.
Bluesign is a system that provides safer and more sustainable environments, both in the workspace and the wider world we live in. The system traces a product’s path along the manufacturing process, aiming to improve its sustainability along the way. It eliminates harmful substances and approves chemicals, processes, materials, and products that are safe for the environment, workers, and customers. These products have been Bluesign certified, providing transparency, and encouraging the fashion industry’s movement toward a more sustainable future.
The Fairtrade Foundation helps to achieve decent pay, working conditions and terms of trade for the farmers and workers involved in the making of this product.Fairtrade is about ensuring decent pay, working conditions and terms of trade for farmers and workers in the developing world. Fairtrade has shone a light on the unjust and unsustainable practices that have become commonplace within conventional trade. It aims to redresses these injustices, which typically discriminate against the poorest producers, by empowering workers to improve their position and take more control over their lives. Choosing Fairtrade is an easy way to make a positive difference.
Route One is a proud member of the "1% for the Planet" initiative, Route One commits to donating 1% of its annual ‘Route One Collections’ sales to support approved environmental causes. With a dedication to sustainability, we actively contribute to the preservation of our planet. Look out for the 1% for the Planet logo on every Route One O.B product, including of course our skate jeans, t-shirts, accessories, and skateboards.
